Get found in Google Maps and
local search.
Get your Brisbane business into the Google local pack, attract nearby customers, and turn local searches into real leads. Packages from $199/month, month-to-month with no lock-in.
The Problem
Local SEO is where the leads are
Regular SEO ranks you in organic results. Local SEO ranks you in Google Maps and the local pack — the three listings at the top of results for searches like "plumber near me" or "cafe Brisbane CBD." For businesses that serve local customers, that's where most leads come from.
Not in the map pack = invisible
If you're not in the local pack, your competitors are getting those calls instead. The top three listings take the lion's share of clicks.
High-intent searchers slip away
"Near me" searchers want a service right now, in their area. Miss them in the local pack and you miss the buyers most ready to call.
No reviews = no ranking
Review quantity, quality and recency are ranking factors. Without a steady stream of genuine reviews, you fall behind businesses that have them.
What's Included
Everything your local SEO needs
A complete local search service — from your Google Business Profile to citations, reviews, and the on-page signals that get you into the local pack.
Google Business Profile setup and optimisation
A complete profile with services, photos, posts, and Q&A.
Local citation building
Consistent NAP across 30+ Australian directories.
Review strategy and management
Systems for earning and responding to reviews.
Local keyword research
Targeting suburb-level and "near me" searches.
On-page local signals
Schema markup, location pages, and Brisbane-specific content.
Competitor analysis
Understanding who's in the local pack and why.
Google Maps optimisation
Category selection, attributes, and service areas.
Monthly reporting
Local pack positions, GBP insights, and citation health.
How It Works
The three pillars of local SEO
Get these three right and you give yourself the best shot at the local pack. We handle all of it for you.
Google Business Profile
Your GBP is the foundation. Google uses it to determine what your business does, where it's located, and whether to show it in local results. We handle everything — from setup and verification to ongoing posting, photo uploads, and Q&A management — and monitor for spam edits and competitor sabotage.
Local citations
Citations are mentions of your business name, address, and phone number on other websites. The key is consistency — your NAP must be identical everywhere. We build and audit citations across 30+ quality Australian directories including Yellow Pages, True Local, Yelp, Bing Places, and Apple Maps.
Reviews
Review quantity, quality, recency, and your responses are all ranking factors. Brisbane businesses with a steady stream of genuine reviews consistently outrank those without. We help you build a review generation system and manage your responses to keep your profile active and trustworthy.
Did you know? Businesses in the Google local pack receive 5x more clicks than those in regular organic results for the same search. For a Brisbane business serving local customers, local SEO delivers the highest ROI of any marketing channel.
Local & Hands-On
Brisbane suburbs and areas we cover
We help businesses rank for local searches across all of Greater Brisbane.
Brisbane CBD & Inner City
Fortitude Valley, South Brisbane, West End, New Farm, Paddington
Northside
Chermside, Aspley, Kedron, Nundah, Stafford, Albany Creek
Southside
Mount Gravatt, Sunnybank, Carindale, Upper Mount Gravatt, Eight Mile Plains
Eastside
Wynnum, Manly, Capalaba, Cleveland, Redlands
Westside
Indooroopilly, Kenmore, Chapel Hill, Brookfield, Toowong
Greater Brisbane
Ipswich, Logan, Redcliffe, Caboolture, Gold Coast Northern Corridor
Local SEO works best when combined with broader SEO strategies. Your website needs strong on-page SEO, quality content, and technical foundations to support your local presence. Our SEO packages include local SEO as part of a complete strategy.
FAQ
Frequently asked questions
Still not sure about something? Ask us directly — straight answers, no sales pitch.
What is the Google local pack and how do I get in it?
The local pack is the group of three business listings shown at the top of Google search results for local queries, alongside a map. To appear there, you need an optimised Google Business Profile, consistent NAP citations across directories, positive reviews, and a website with local SEO signals. Arclight Digital specialises in getting Brisbane businesses into the local pack.
How important are Google reviews for local SEO?
Very important. Google uses review quantity, quality, recency, and your responses as ranking factors for local search. Businesses with more recent positive reviews consistently rank higher in the map pack. Aim for 2-3 new reviews per month and respond to every review within 24 hours.
What are local citations and do I need them?
Local citations are mentions of your business name, address, and phone number on other websites like Yellow Pages, True Local, and industry directories. They help Google verify your business exists and is located where you say it is. Consistent citations across 20-30 quality directories significantly boost local rankings.
Do you manage my Google Business Profile?
Yes. Your Google Business Profile is the foundation of local SEO, so we handle the lot — setup and verification, services, photos, posts, Q&A, category selection, attributes, and service areas. We also monitor for spam edits and competitor sabotage, and report on your GBP insights each month.
Is there a lock-in contract?
No. Local SEO packages start from $199/month and run month-to-month with no lock-in. You can stay as long as the results are working for you.
Which Brisbane suburbs do you cover?
We help businesses rank for local searches across all of Greater Brisbane — the CBD and inner city, Northside, Southside, Eastside, and Westside — plus Ipswich, Logan, Redcliffe, Caboolture, and the Gold Coast northern corridor.
Explore more services
Ready to dominate local search in Brisbane?
Get a free local SEO audit — we'll check your Google Business Profile, citations, and local rankings, and show you exactly where the opportunities are.